What this collection shows. These are dated observations, not a ranking of conversion winners. Paid traffic and performance are only established where the evidence says so. A first snapshot cannot establish a trend. Tich’s production section library remains separate.
Using Chaos’s typology
Hero · Comparison / Us vs Them · Social proof · How it works · Reasons why · Before + after. A family is a browsing aid, not a required block. One page can combine families; a before/after result is not the same as a product comparison. Copy frameworks remain optional interpretations.